What a month! We’ve been working flat out on a new project Lacoste Championship, which was launched earlier today by Jameela Jamil & Reggie Yates at the Lacoste store in the Westfield shopping centre.

We were tasked with developing a modern version of the classic game Pong for use online, on facebook, in-store & at the ATP Championships (which Lacoste were sponsoring). We worked alongside our digital design partners Engage and graphic partners Marque Creative to deliver this project.

The in-store games were developed to run on the Wii console and will be avaliable to play in the Lacoste Westfield store for the next 10 days, before being moved across to the APT tournament at the O2 centre for the rest of the month. If you get a chance to go to either, have a play & let us know what you think — if not, give the online versions ago for the chance to win a VIP tennis tournament weekend.